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Understanding how TyrionURL is structured will help you get the most out of every feature. This page covers the fundamental concepts that everything else builds on.
A Short Link is the foundational unit of TyrionURL. It is a compact, redirect URL that points to any destination on the web. 
https://t.tyrionurl.com/xyz123  →  https://your-very-long-destination-url.com/path?params=...
Every short link can optionally have:
  • A custom alias (e.g., /summer-sale instead of a random code)
  • A password that visitors must enter before being redirected
  • A/B test variants that split traffic between multiple destinations
  • Analytics that track every click automatically
You do not need an account to create a basic short link — but saving links to your dashboard and accessing analytics requires registration.

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Short Codes & Custom Aliases

Every short link has a short code — the unique identifier at the end of the URL. By default, this is randomly generated (e.g., xyz123). With a paid account, you can set a custom alias (e.g., /launch-day) to make links more meaningful and memorable. Default: t.tyrionurl.com/a8f2k Custom alias: t.tyrionurl.com/launch-day Custom domain: links.yourbrand.com/launch-day

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Analytics Events

Every time someone visits a short link, TyrionURL records a click event containing:
Data PointDescription
TimestampWhen the click happened
Country & CityGeo-location of the visitor
Device TypeMobile, desktop, or tablet
Browser & OSChrome on Android, Safari on iOS, etc.
ReferrerWhere the visitor came from (social, email, direct, etc.)
These events power all charts, heatmaps, and real-time monitoring in the Analytics Dashboard.

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Campaigns

A Campaign is a named container that groups multiple short links together. Campaigns let you measure the combined performance of all links in a marketing effort — across channels, creatives, and time periods. Example: A product launch campaign might include links shared on Instagram, in an email newsletter, and in a paid ad. The campaign view shows aggregate clicks for all three. → Learn more: Campaigns

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Bio Pages

A Bio Page is a mobile-first micro-landing page hosted at t.tyrionurl.com/bio/:username. It is designed to solve the “one link in bio” limitation of social platforms like Instagram and TikTok. Your bio page can include:
  • A profile photo and display name
  • A description or tagline
  • Multiple links (with icons and custom labels)
  • Social media icons
  • Embedded Spotify or YouTube content
  • A customizable theme and color palette
→ Learn more: Bio Pages

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QR Codes

A QR Code is a scannable image that encodes a URL (or text or vCard). TyrionURL lets you generate QR codes with custom colors, shapes, and logos — downloadable as PNG or SVG for print use. QR codes are independent of short links — you can point a QR code directly at a destination URL, at a short link, or at a bio page. → Learn more: QR Code Generator

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A/B Tests

An A/B Test splits incoming traffic across two or more destination URLs according to a configurable ratio. TyrionURL records which variant each visitor was sent to, and (if conversion tracking is set up) which variant generated the most leads or revenue. Example: 50% of visitors go to Landing Page A, 50% to Landing Page B. After a week, you check which page had more purchases. → Learn more: A/B Testing Setup

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Custom Domains

By default, all short links use the t.tyrionurl.com domain. A Custom Domain lets you replace this with your own branded domain (e.g., go.yourbrand.com). Custom domains require a DNS CNAME record pointing to TyrionURL’s servers. Once verified, all new links you create will use your branded domain automatically. → Learn more: Custom Domain Setup
A Deep Link is a special short link that detects the visitor’s context (e.g., Instagram’s in-app browser, the Amazon app) and routes them to the best possible experience — either the native app or a standard browser. TyrionURL supports deep linking bypasses for Instagram, Amazon, Myntra, Spotify, YouTube, and X (Twitter). → Learn more: App Deep Linking

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Secure Documents

A Secure Document is a file you upload to TyrionURL and share via a trackable link. Recipients can view the document in TyrionURL’s built-in secure viewer without needing to download it. You control whether downloads are permitted. → Learn more: Secure Document Sharing

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API Keys (A/B Testing)

An API Key is a credential generated in your TyrionURL settings and embedded in a partner website. It allows TyrionURL to receive conversion events — such as purchases or lead form submissions — from that external site, and attribute them back to the A/B test variant that sent the visitor. → Learn more: Generating API Keys

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How It All Fits Together

Short Link
├── Custom Alias (optional)
├── Password Protection (optional)
├── A/B Test Variants (optional)
│   └── Conversion Tracking via API Key
├── Click Analytics (automatic)
│   ├── Geo Heatmap
│   ├── Real-time Live Traffic
│   └── Time-series Charts
├── Attached to a Campaign (optional)
└── Served on a Custom Domain (optional)

Bio Page
├── Multiple Links
├── Social Icons
├── Spotify / YouTube Embeds
└── Customizable Theme

QR Code
└── Points to any URL, Short Link, or Bio Page

Quickstart Guide

Jump straight into creating your first short link.

Dashboard Overview

Learn how to navigate your TyrionURL workspace.